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Archive for January, 2012

Blogging Goals for 2012

I haven’t spoken too much about specific blogging goals for this year in numerical terms despite having put together a few SMART goals at the beginning of the year and mentioning that I wanted to make $30,000 this year by blogging.  In order to get that accomplished, though, I figure that I should have some targets as far as traffic and other types of measures.

Number of Posts

This will be the easy one since it is something that I can directly control.  I feel that my blog has done better since going to a regular posting schedule.   I was inspired by Derek at Life and My Finances for this and plan on keeping a Monday, Wednesday, Friday schedule here at Cash Flow Mantra throughout the year.  That should put me at close to 250 posts total by the end of the year.

I also plan to do the same with Grand Per Month using a Monday, Thursday, Saturday posting schedule.  I would then expect to have just over 150 posts on that blog by the end of the year, giving me a total library of over 400 posts between the two blogs.  That is about 4 times the number that I would have had at the beginning of the year.

Visitors and Subscribers

I also have some goals for visitors that I would like to achieve by the end of the year.  I am deriving these from Mike at The Financial Blogger.  He considers a blog significant when it has 5,000 monthly visitors with 10,000 page views.  So that will be my goal for each of my two blogs this year.  Between the 2 blogs, I am at just about 5,000 visitors and 8,300 page views, so I am half way with the visits but will need more page view growth.  Ultimately to get to 20,000 monthly page views between the two sites, I will probably need more than 10,000 visitors.

As far as subscribers go, I would like to have 250 at CFM and 100 at GPM.  Currently the numbers are 116 and 32 respectively.  I think that this is a reasonable goal which should be achievable provided I can grow the blog like I would like this year.  If I am more than doubling the amount of traffic, I figure I could do the same with subscribers.

I will keep you updated from time to time on the progress of these goals.


As mentioned, I have a goal of making $30,000 this year with blogging as part of the Online Money Bloggers Challenge.  With that, I will be making earnings more public so on the first Saturday of each month, I will be posting an earnings report over at Grand Per Month.  Be sure to check that out.  I will be reporting only that money which I actually receive so that it is like reporting income for tax purposes.

In order to make $30,000 for the year, I have monthly targets that need to be met corresponding to some expected growth in the two blogs.  I will then be able to report whether or not I am on target and how much ahead or behind I am.  January has seemed like a slow month, but I might actually not be that far off.

Another Blog?

I also have an idea for another blog.  Unfortunately, I don’t have the time to write but could get it set up, do the editing and managing.  I would need to partner with several writers and would use an innovative compensation scheme that I believe would prove to be potentially lucrative for everyone involved.  Ultimately, I would need between 10 and 20 writers who could commit to one or two articles per month.

If you have an interest in financial topics and might be interested, send me an email at pleben.com@gmail.com.  If I do get enough writer interest, it would still be March or April at the earliest before getting up and running.


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18 comments - What do you think?  Posted by Cash Flow Mantra - January 30, 2012 at 7:45 am

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Announcing the Winners of the Cash Giveaway

The cash giveaway celebrating my 100th post on this blog ended earlier this week.  I want to thank everyone who entered and decided to subscribe to Cash Flow Mantra or Grand Per Month.  I also want to thank those that tweeted about the giveaway and liked GPM on Facebook.  Interestingly, the three winners won due to different methods of entry.  I thought that was cool.  The winners have already been contacted and responded quickly (two of them within the hour) and have their money.  So, if you are reading this, Congratulations!

I also want to make a special shout out to the Yakezie Network and anyone who published a link to the giveaway in a round-up.  There were many of you, and I owe the success of the giveaway and this blog to each of you.  And I want to make a special mention of online-sweepstakes.com.  It is a great place to announce any contests you might have and sent me lots of traffic.  I hope some of you stick around and enjoy the blog while waiting for the next giveaway.

Here are the winners:




Congratulations, again!


Carnival of Financial Camaraderie #17 – CFM (editor’s pick)  WOW!!!!  I am honored!
The Wealth Builder Carnival #63 – both CFM and GPM
Yakezie Carnival

Carnival of Financial Planning – Edition #220 – CFM

Finally, I just want to say that I had a great little surge of traffic yesterday from a site of which I had never heard.  They picked up my PMI story and included it in a little round-up of theirs so I would encourage everyone to keep writing and staying active.  You never know when something good might happen.

Today will be a busy day.  I have 2 posts to write for tomorrow and need to get in my Yakezie Member application.  We may also try to brave the downtown area and go to Super Bowl village.  With the Super Bowl being so close, it may be the only time we get the opportunity.

Have a good rest of the weekend!

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Be the first to comment - What do you think?  Posted by Cash Flow Mantra - January 29, 2012 at 8:08 am

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Adding Value to Your Home: What Can You Do?

Despite the tough economic climate wreaking havoc on personal finances in the UK over the last few years, there are still a number of ways that people can make – or at least invest – money wisely through home improvements. While it’s always important to ensure that there is a sufficient policy of buildings and contents insurance to protect yourself during this process, the fact is that people stand to make thousands through ever-desirable additions to a property.

Phil Spencer, the mastermind behind Channel 4 show Location, Location, Location alongside Kirstie Allsopp, is a man who knows exactly what’s necessary if money is to be made, or spent wisely and reflected in an eventual resale of a property.

Conservatories are perfect for any home

While Phil was clear to highlight how many people know that “the danger is that your conservatory ends up looking like something just bolted on the back”, such a living space that matches the style of the rest of the house is a great way to improve the value of a home. A conservatory costing between £5,000 and £30,000 can add up to seven per cent to the value of a house, so spend wisely if you know how much your house is worth.

Kick your car out of the garage and move in

Turning the garage into a living space is a great idea. “The fact is, 90 per cent of British garages don’t contain a car,” Phil continued.

“They are a wasted asset.” Just £10,000 could see you adding real value to a home – multiply the square footage by local cost per square foot to find out how much it ups your house price.

Prioritise the kitchen

High street companies know exactly how much a kitchen can add to the value of a home, so long as it has a triangle between the sink, fridge and oven. However, ensure the cost of your kitchen matches the house itself – don’t over or underspend on the asset. Phil added: “[A] new kitchen will add 4.6 per cent onto the value.”

Do your research and remember that not all investments have to be huge

– just be sure to take pride in your property when it goes up for sale, and remember to ask yourself if you’d be impressed by what you see if you were the buyer, not the seller.

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8 comments - What do you think?  Posted by Cash Flow Mantra - January 27, 2012 at 5:30 am

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